MIQAS
By Ensign
Restaurants · F&B

Every riyal your restaurant makes, traced to its source.

A restaurant's revenue arrives in pieces: five delivery apps, a POS at every branch, your own ordering site, and ads pushing all of it. MIQAS is the one dashboard where those pieces become a single answer: what is marketing actually returning?

Why restaurant marketing is hard to measure

The delivery apps report orders in five separate portals and take their commission before you see the number. The POS knows every branch sale but tells your ad platforms nothing. Your own website orders are the only piece the pixels sort of see. So the channel that looks best in Ads Manager is often just the channel that is easiest to measure, not the one that feeds the kitchen.

What MIQAS connects for a restaurant

Delivery apps, with commissions

HungerStation, Jahez, Mrsool, ToYou and Keeta orders flow in with their commission costs, so aggregator revenue is real net revenue, not gross vanity.

POS and branches

Direct Foodics, Marn, Rewaa and Odoo connections sync counter and branch sales automatically every 15 minutes.

Your own ordering site

Try Order, Taker, or any website with the MIQAS pixel: your direct orders are captured first-party and forwarded server-side to the ad platforms.

Ads, judged on the whole picture

Meta, TikTok, Snapchat, Google and X spend lands next to ALL of that revenue, so ROAS reflects what campaigns actually sold across every channel.

What a restaurant owner gets

  • One SAR number for marketing return, across delivery apps, branches and your own site.
  • A direct-versus-delivery channel mix with a target you set, so you can grow the commission-free share deliberately.
  • Retargeting audiences built from customers who actually ordered.
  • A dashboard the whole team reads, in Arabic or English, instead of five portals and a spreadsheet.

Run the restaurant on one number.

Connect your delivery apps, POS and ad accounts, and MIQAS starts assembling the full revenue picture the same day.

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