MIQAS
By Ensign

Fire a purchase event from your checkout

Skip this if your sales already show up in MIQAS through Shopify, Salla, an ordering app, or any other store connection; firing both would count each sale twice. Use it only when MIQAS shows your visitors but not your sales.

On the page your customer sees right after paying, call the purchase tracker with the real order values:

<script>
  window.miqas = window.miqas || { q: [] };
  (window.miqas.track || function(){ window.miqas.q.push(["track", ...arguments]) })(
    "purchase",
    {
      external_order_id: "ORDER_12345",
      amount: 199.00,
      currency: "SAR",
      email: "customer@example.com"
    }
  );
</script>

The email is optional; MIQAS hashes it before anything is stored or shared, and never keeps it in readable form. It meaningfully improves how well ad platforms match the sale to the ad.

Verify it worked
Place a test order. It appears in MIQAS within seconds, and the order id shown matches the one your system generated.